Swiggy has labored with nutritionists and prime eating places within the nation to allow this choice to cater to well being consciousness prospects. The firm has curated over 10,000 distinctive wholesome dishes by greater than 1,000 eating places. Launched in Bangalore, Health Hub will develop to Mumbai, Hyderabad, and Delhi within the subsequent few weeks.
“There is a visible demand for healthy food choices by consumers and restaurants are seeking opportunities to innovate and stay relevant to these market changes. With Health Hub, we want to boost healthy eating patterns across the country and dismiss commonly held beliefs that healthy food is bland, hard to find and expensive,” Vivek Sunder, COO, Swiggy, mentioned.
The previous few months have altered the meals consumption habits of Indians with a renewed concentrate on consuming proper, particularly as they spend extra time indoors. “With the launch of Health Hub, we expect this trend of ordering healthy dishes to grow and more than double over the next 6 months,” Sunder mentioned. Consumers have the flexibility to select from gluten-free, high-protein, low-carb, natural, vegan, and keto meals throughout soups, salads, wraps, and desserts.
ET had earlier reported that there was sharp spike in shopper desire for more healthy choices of cooked meals as platforms look to faucet into rising demand amongst younger Indians for consuming proper.
“With Swiggy’s Health Hub, it’s simpler than ever for customers to make the switch and for health brands like us to meet new customers,” Jyotsna Pattabiraman, Founder & CEO, Grow Fit, mentioned.
Other kitchen manufacturers focussed on wholesome consuming together with Eatfit, Truffles Hospitality, Healthie, Keto Garden, Nurtibites, Go Native, Fitchef, Health Nuts, Salad Company, NutriChef, and atleast 50 others throughout the highest cities. Cloud Kitchen corporations resembling FreshMenu has branched out right into a new wholesome meals model known as Green Cravings,